Saturday, August 30, 2008

Selling products rather than time


Are you selling your time or are you selling

It may not seem important or relevant to you but
the distinction is the difference
between one that has a limit on what it can make
and one that doesn't. I talk about this at

The thing about executive coaching and coaching coaches
is that it can be quite lucrative. It's true that selling your time can make
a lot of money. But those who earn a living doing so
have a high rate of burnout and low job satisfaction.

The problem is there are only so many hours in the day.
You can't bill for more hours than there are.
By selling products you can half the time you
put into your business and remove all limits
on your profits. Don't think your services can
be made into products? Think again!

See the difference?

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